Toxic emails are bad for business.

For the 4^th year we present a meta data analysis of the predictions made for the coming year by industry experts. This year we gathered 195 predictions and categorized them as presented in the chart

Sender reputation and ESP deliverability

Just as a bank or another kind of lender must thoroughly vet a customer before trusting them with a loan, an ESP needs to know something about a customer

Email blacklisted. What now?

Email blacklists are not necessarily a bad thing. I know that's hard to believe if your domain or IP is listed and your email campaigns can't make it out the door. Did

Data breaches happen everyday

While we have all been diligently working to protect the privacy of European customers, data breaches have continued to happen. According to IdentityForce.com, 2018 is

Freemium. Yes, freemium. It seems like an unlikely path for a market-proven product after years of helping world-class email senders build abuse prevention systems, but that’s exactly what we’re

How To Score a Risky Email List With BlackBox

Have you ever had a customer wanting to use your email marketing platform and you weren’t quite sure of their intent or their savviness of the nuances of

This is the third year we have collected and curated email marketing predictions. It looks as if it's the year of the platform, the emails sent, and the details/design of their content.

The top 4

Fall is in full swing and the clocks are rolled back! That means we’re now raking leaves, pruning bushes and cleaning out closets of old clothes as we switch to warmer, more relevant outfits. You and

Spam Traps: Are You Keeping Your Customers Clear of Them? Or Putting Your Deliverability at Risk?

If you work in the email industry, I’m assuming you already know what a spam trap is, and that it’s a

9 Reasons to Avoid Purchased Email Lists Like the Plague

If you want a surefire way to undo all of the hard work you’ve put into building a solid sender reputation, if you want to smear that